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The future is unboring

Mulligatawny is an independent creative and marketing company built for brands that refuse to blend in. In a world full of forgettable campaigns, we craft bold, culture‑shaping work that demands attention.

Whether you’re a startup, a scale‑up, or just a brand with guts, we love teaming up with those who move fast and think big. If you’re ready to create something that sticks, let’s talk.

The future is unboring.

We’re an independent marketing+creative communications company on a mission to make brands unboring. We thrive on bold ideas that shake things up and shape pop culture - because “safe” has never built anything iconic. We love working with startups and the startup-minded. It’s not about the size of the brand, it’s the size of the guts. Let’s create something unforgettable.

What we do

Brand Identity
Giving your brand a look, voice and a soul

Brand Strategy
Defining purpose, positioning, and growth roadmap

Social Media & Content Strategy
Making your brand click with the right audience

Creative Campaign Thinking
Ideas that disrupt and engage

Production
Bringing the ideas to life with AI video and photography

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Project Name: Singsaver

Description Travel Insurance

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Project Name: YouTube

Description 15 Years of YouTube

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Project Name: Quick Heal

Description Antifraud.ai app

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Project Name: Footopia

Description Retail Footwear

What we do

Brand Identity
Giving your brand a look, voice and a soul

Brand Strategy
Defining purpose, positioning, and growth roadmap

Social Media & Content Strategy
Making your brand click with the right audience

Creative Campaign Thinking
Ideas that disrupt and engage

Production
Bringing the ideas to life with AI, video and photography

FAQs

We are your agency partner when your marketing team is in place, or your full-service marketing+creative powerhouse when you need it all. We specialize in creating brand playbooks from scratch for your internal, creative team to then take over.

We're straight-talkers. No beating around the bush. No jargon. No fluff. No 100-slide decks. And no hierarchies. You will work directly with the founders who have over 50 years of collective experience in building solid brands. Right from briefing to ideas to execution. Better clarity, shorter meetings and quicker turnarounds.

We take up limited projects at one time so that we can add maximum value. Our core team comprises passionate marketers, strategists and creative directors who are fully hands-on and obsessed with doing great work. We also rope in additional talent depending on your specific requirement.

We work with clients across timezones from our offices in India and Singapore.

Team

Sanjay Ramanathan Creative Director | Ideas, Big & Small

For over 16 years, Sanjay has been in the business of making brands unforgettable. From shaping ideas at Ogilvy and Lowe Lintas to leading MX Player’s branded content studio, he’s helped brands like Idea Cellular, Unilever, Vodafone, Mercedes‑Benz, and many more craft campaigns that strike the perfect balance between bold creativity and real business impact.

Ramamoorthi Narayanan Business Head | Strategy Meets Creativity

With 30+ years in marketing and communications, and having spent most of it in Ogilvy, Ramamoorthi has built and led teams of 150+ across India. A seasoned strategist with a creative edge, he has shaped brand narratives for industry giants like IBM, Amazon, Reliance, JSW Cement, and the Adani Group.

Kishore Kumar Creative Director | Design, Detail & Drama

With 16+ years of art direction and design expertise, Kishore has given brands like Titan, Vodafone, ITC, Fortune, and Himalaya a distinct visual identity. Having worked at Ogilvy, Orchard, and Rediffusion, he believes that it is design‑led thinking that differentiates extraordinary brands from the ordinary.